For roofing, HVAC, plumbing, electrical and other home services
Every day, someone near you needs a contractor.Be the one they book.
Homeowners search on Google, message on Facebook, call while your hands are full, and forget you once the work is done. I build one system across all of it. You get found, every lead gets an answer in seconds, every quote gets a follow-up, and you see what each channel paid.
Sell parts or products, not jobs? See how we work
- I don’t resell your leads.
- No annual lock-in.
The difference
Same homeowner. Two endings.
One leak on a weeknight. What changes is how fast they hear back.
Without a system, a homeowner finds you on Google at 7:48 PM and sends a quote request. Nobody answers, so at 7:52 they message another company on Facebook. You call back the next morning, and they’ve booked someone else. With the system, the same request is answered in seconds, and by 7:55 a site visit is booked for 9:00 AM, before you’ve seen it.
Same homeowner, same search. The only thing that changed is who answered first.
The industry-average reply to a new lead is 47 hours. (LeadSync, 2026)
02What I build
Every channel, one punch list.
Every place a homeowner finds you, reaches you or hears from you again. Your written quote says which of these your install covers; each piece has a date, and we walk the list together on day 60.
The channels
Search
- Google search
- Google Maps
- AI answers
Ads
- Google ads
- Facebook and Instagram ads
Optional.
Social
- Facebook messages
- Instagram messages
- Facebook lead forms
Email
- Campaigns to past customers
- Follow-ups on open quotes
Calls, texts and forms
- Calls
- Texts
- Web forms
Day 60
5 of 5 live
1. Capture
More homeowners find you
Your Google and Maps listing, pages built to show up in “near me” searches and in AI answers, and ads on your own account, if you want them.
By day 60
2. Respond
Every lead answered in seconds
Calls answered, even while you’re on a job, with a text back if one slips through. Texts and web forms get an answer in seconds, and Facebook and Instagram messages join them by day 60.
First couple of weeks
3. Book
More leads become booked visits
Visits booked straight to your calendar, with reminders so they show. Every lead lands in one inbox, so nothing slips.
By day 60
4. Recover
More quotes won, more customers back
Open quotes followed up by text and email until you get a yes or a no. Email campaigns bring past customers back, and every customer gets a review request.
By day 60
5. Prove
Revenue by channel, job by job
A monthly report in your own dashboard: every job, the channel it came from, what it paid and what it cost to win.
Around day 30
Day 60: walked together, every box checked.
03Your numbers
Put in your numbers. See the revenue you’re not booking yet.
Example numbers for your trade are filled in. Change them to yours. Nothing you type is saved or sent.
Your trade
- Revenue not booked, a year
- $388,800
- Homeowners nearby who never find you
- The audit counts it
- Leads you missed
- $280,800
- Quotes that went cold
- The audit counts it
- Past customers who never heard from you again
- $108,000
searches near you that don’t find you × close rate × average job
missed calls, texts, forms and messages × close rate × average job × 52 weeks
quotes gone cold × close rate × average job
past customers × return rate × average job
Rounded down, from your numbers only. The audit counts the two rows without a figure.
At your average job, the $30,000 install is the price of about 7 roofs.
Turn this into your real number
The audit replaces every estimate with your real figures.
04What it costs
Installs start at $30,000.
The exact number comes from the audit — in writing, same day.
Work order
- Install
- by day 60, one-time fee
- Minimum
- 3 months
- Lock-in
- none
- Ads
- Optional
Billing
- Half at signing
- A quarter when your dashboard goes live around day 30
- The last quarter at the day-60 punch-list walkthrough
Prefer one payment? Take 5% off.
The guarantee
“By day 120, the revenue the system brings in will cover my install fee, my monthly fees and your ad spend. If it doesn’t, I work free until it does.”
I only say yes when the audit shows the jobs are there to win. That’s why I can put my fee on the line.
120 days, from the day you sign.
05Questions
A few last questions.
How will I know the revenue on the report is real?
Every job is traced from the first click, call or message to the job you mark paid, and tagged with the channel it came from. It’s your dashboard: fire me and you keep it, with every number in it. The audit works the same way: your numbers, in writing, yours to keep.
“I can’t float $30K right now.”
You don’t hand me $30K on day one. Half at signing, a quarter when your dashboard goes live around day 30, the last quarter at the day-60 punch-list walkthrough. You’re never more money out than installed system. Prefer one payment? Take 5% off. Then run the calculator above with your own numbers: it shows how many of your jobs the install is. What you’re floating right now is the work you’re not booking.
How fast can we start?
Fast. Call answering, missed-call text-back and replies to your web forms go live in the first couple of weeks, before your busy season. Your dashboard goes live around day 30, and the rest of the install by day 60, walked together against a written punch list.
Do I need a new website?
No. The quote form and landing pages run alongside your existing site. I don’t touch your domain or make you rebuild — the engine bolts on to what you already have.
Are these leads exclusive to me?
Yes. This is not a shared-lead service. It is your own demand, your own ad account. I never resell a lead to another contractor.
06The audit
Book a free Revenue Leak Audit.
About 20 minutes. See the revenue you’re not booking yet, and where it slips away. The numbers are yours to keep.
What I check
- Where homeowners find you, and where they don’t
- How fast every lead gets an answer
- How your Google profile is doing
- The follow-up gap on your quotes
On the audit I tell you which leak to fix first, even when it isn’t one you’d pay me for. That’s the job.
Prefer to talk? Call or text 561-531-4339

Artur Shepel
Founder & AI-Growth Strategist
Fourteen years running growth across industrial distribution and home services. Senior-led, start to finish. The person who scopes your work leads it.